Internal · ThreatCaptain Crew
Two journeys. One playbook.Walk the narrative beat by beat.
The Distro and Whale narratives staged as interactive scenes — with cast cards, glossary tooltips, and progress that follows you across chapters.
Distribution Channel
28 min read
The Distro Journey
How ThreatCaptain wins, onboards, and compounds an MSP through the distribution channel
35
beats
11
chapters
10
business days
$1.86M → $24K
the punchline
Open journey
Strategic Whale
30 min read
The Whale Journey
How ThreatCaptain sources, closes, and onboards a strategic whale account
35
beats
14
chapters
28
portfolio brands
$471K – $491K
Year 1 ARR
Open journey
Beat by beat
Every scene rendered as its own card with dialog, callouts, and BOS notes.
Cast at a glance
Hover any character to see their role, org, and how they fit the story.
Glossary in line
BOATS, Maiden Voyage, IHS — terms surface where they appear, no tab switch.